What Is the AMG® Experience?
The pursuit of automotive excellence often leads to the world’s most demanding asphalt. Mercedes-Benz of Scottsdale, located in the heart of beautiful Scottsdale, AZ, is thrilled to share the latest details regarding the newly expanded 2026 performance calendar. Many enthusiasts ask, what is the AMG® Experience? Put simply, it is a world-class, SCCA-accredited driving curriculum that transforms owners into precision pilots through immersive on-track and on-road adventures.
Understanding the AMG® Experience
First, it is important to recognize that this program is not a standard driving school. Instead, it is a high-octane journey into the soul of German engineering. For the 2026 season, the “On Track” curriculum expands to include the historic Virginia International Raceway. Consequently, participants now have more opportunities than ever to drive an AMG® at its absolute limit. Furthermore, the ADVANCED Track curriculum is now a refined, single-day intensive program. Because this revised format features a reduced price, it serves as the most efficient bridge to the elite PRO and PRO+ levels.
Legendary Circuits and Open Ranges
Moreover, the upcoming season features four iconic American tracks, each offering a unique set of technical hurdles. Whether you are navigating the 130 feet of elevation change at VIR or the technical corners of Sonoma, the adrenaline is constant. Additionally, the “On Road” series returns with the Western Range Tour. This six-day excursion through Wyoming and Montana provides a rare opportunity to test the G 63 in its natural, rugged habitat.
The 2026 track locations include:
- Sonoma Raceway in California, featuring 1,600 acres of mountain-side challenges.
- Virginia International Raceway, a new addition celebrated for its resort-style amenities and technical depth.
- Road Atlanta, home to the legendary Petit Le Mans and dramatic elevation swings.
- Circuit of The Americas in Texas, where the AMG® GT 63 PRO masters the 3.41-mile Formula 1 layout.
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Exclusive Rewards for Performance Enthusiasts
Finally, the Purchase Reward Program remains a cornerstone of the ownership journey. If you purchase or lease a new high-performance model, you may be eligible for significant credits. Specifically, owners of the AMG® 45, 63, or AMG® EQ variants receive a complimentary seat at a PERFORMANCE event, a benefit valued at $1,995. Meanwhile, owners of 35 or 53 models receive a $995 discount. However, these rewards expire 12 months after delivery, so quick action is required to secure a spot.
Visit Your Mercedes-Benz Dealership Near Scottsdale
Ultimately, there is no substitute for the raw power and sophistication of the AMG® lineup. If you are ready to explore these exclusive driving opportunities, we invite you to visit our showroom. As your premier Mercedes-Benz dealership near Scottsdale, our team provides the expert guidance necessary to help you select the perfect vehicle for your next track day. Please contact us today to schedule a consultation or a test drive and begin your journey toward performance mastery.
